Spark AI Monthly Product Update: Social Media Sentiment 👥

💬 It’s Here: Social Media Sentiment from Facebook Groups

Local opposition doesn’t always start at public meetings. It starts online, inside Facebook groups, long before developers hear a word about it. We’re changing that.

Spark now surfaces social media sentiment across every U.S. county. Find active Facebook groups, see how communities are talking about solar, battery storage, and data centers. Understand engagement patterns before they become organized resistance.

Spark now analyzes social media activity across every U.S. county for solar and battery storage projects:

• Posts and reposted news articles

• Comments and engagement signals

• Sentiment labels (positive / neutral / negative)

• Direct links back to the source

This feature is currently in private beta and rolls out to Spark users next week.

🗺️ Sentiment Heatmaps Are Lightning Fast

Since launching last month, heatmaps have become one of Spark’s most-used features. They weren’t fast enough, so we fixed that.

Heatmaps now load instantly and refresh weekly. Clear, color-coded sentiment, exactly when you need it.

🎙️ Bonus: Our Podcast with Clean Power Hour

Host Tim Montague brings interviews with cleantech entrepreneurs, investors, manufacturers, and energy professionals.

We were honored to join an episode diving into how AI is transforming energy infrastructure permitting. Hope you enjoy the conversation :)

That’s it for now, and we can’t wait for you to see what’s coming down the pipeline. Let us know how these updates are working for you, or what you’d like to see next. Reply directly to this email or schedule a time with our team. You can also reach us at [email protected] 

Till next time,

The Spark AI Team